For a plant to be successful, not only does Concept Plants need to find ways to promote it to the trade and home gardener, but it certainly helps when growers, retailers and the landscape trade also jump on the new plant marketing train.
We love and appreciate the creativity of our grower partners. As an example, check out this recent video of Sensational! Lavender that appeared as an Instagram story from Overdevest Nurseries. Ryan Overdevest has shared with us that the sturdiness of Sensational! has been impressive.